Canadian WWII Propaganda

Snapshots of Canada’s Past: History is more than just words on a screen or from a textbook; this series is a thematic look back at Canadian history through visual imagery.

Following last week’s post on WWI, we shift gears now to Canadian propaganda posters during the Second World War.

Canadian WWI and WWII propaganda were more different than alike. While both were meant to increase support for the Allied war effort, over the course of the war, propaganda posters shifted from being largely word-based, in formative, and humourous to being aggressive, in-your-face, and design-heavy. The federal government felt the strain of wartime demands and felt that it was necessary to make propaganda more dramatic in the hopes of not only building unity, but to cement the fear and hatred of fascism in citizens. Moreover, during WWI loyalty to the empire underscore much of what was produced. With WWII, a more nationalistic, Canada-central tone emerged. Also, the theme of good vs evil became much more heavily used.

Fun Fact: To demonstrate the jingoistic fervor of the era, I was going to show all of these racist posters that my grade 10 Canadian history teacher showed…only to find out all of them were made in America, not Canada.

Please click on the pictures below to read about meanings behind certain posters, additional changes in propaganda tactics and learn more about Canada during WWII.


“Canadian Second World War Propaganda Posters & Sketch’s,” Canada at War. Accessed from:

“Canadian Wartime Propaganda,” Canadian War Museum (Online Exhibition). Accessed from:

For a wonderfully exhaustive collection of Canadian WW2 posters, click here!

5 thoughts on “Canadian WWII Propaganda

  1. Yvonne says:

    I seem to remember buying Victory stamps. They were stuck onto a special page until the page was full. I guess the money went to the war effort. I wish I had one of those pages now, to see what it looked like.


    • cadeauca says:

      A welcomed change! Definitely more inspiring than the WWI posters.

      Also, the artist of “Attack on All Fronts,” Hubert Rogers, won an award for his design. Easy to see why!

      Liked by 1 person

Comments are closed.